Cookie Policy

Last Updated: February 7, 2026

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences and understand how you use the site.

This Cookie Policy explains what cookies we use and why.

1. COOKIES WE USE

Essential Cookies

These cookies are necessary for our website to function properly.

Cookie	Purpose	Duration
Session cookies	Keep you logged in to client portal	Session (deleted when you close browser)
Security cookies	Protect against fraud and abuse	Session
Form cookies	Remember form data if page refreshes	24 hours

You can’t disable these cookies because they’re required for basic website functionality.

Analytics Cookies

We use Google Analytics to understand how visitors use our website.

Cookie	Purpose	Duration
_ga	Distinguish unique visitors	2 years
_gid	Distinguish unique visitors	24 hours
_gat	Throttle request rate	1 minute

What we learn:

Which pages are most popular
How long people spend on our site
Where visitors come from
What devices and browsers are used

What we DON’T collect:

Your name or email (unless you provide it via forms)
Personally identifiable information
Your exact location (only general region)

Preference Cookies

These remember your choices to improve your experience.

Cookie	Purpose	Duration
Cookie consent	Remember your cookie preferences	1 year
Language preference	Remember your language choice	1 year

2. THIRD-PARTY COOKIES

Google Analytics

Google Analytics sets cookies to analyze website traffic. Google’s privacy policy: policies.google.com/privacy

Opt out of Google Analytics: tools.google.com/dlpage/gaoptout

Payment Processors

When you make a payment, Stripe or PayPal may set their own cookies. These are governed by their privacy policies:

Stripe: stripe.com/privacy
PayPal: paypal.com/privacy

3. HOW TO CONTROL COOKIES

Browser Settings

Most browsers let you control cookies through settings:

Google Chrome: Settings → Privacy and Security → Cookies
Firefox: Settings → Privacy & Security → Cookies
Safari: Preferences → Privacy → Cookies
Edge: Settings → Cookies and site permissions

Opt-Out Tools

Google Analytics Opt-Out: tools.google.com/dlpage/gaoptout
Network Advertising Initiative: optout.networkadvertising.org
Digital Advertising Alliance: optout.aboutads.info

Important Note

Disabling cookies may affect website functionality. Some features may not work properly without cookies.

4. DO NOT TRACK

Some browsers offer a “Do Not Track” (DNT) signal. Our website doesn’t currently respond to DNT signals because there’s no industry standard for how to interpret them.

5. COOKIES FOR EU VISITORS

If you’re in the European Union, we comply with EU cookie regulations:

Cookie Consent: We ask for your consent before setting non-essential cookies.

Your Rights:

Accept or reject cookies
Change your preferences anytime
Withdraw consent

Cookie Banner: On your first visit, you’ll see a cookie banner explaining our use of cookies.

6. CHANGES TO THIS COOKIE POLICY

We may update this Cookie Policy to reflect changes in:

Cookie technology
Legal requirements
Our practices

We’ll notify you of material changes by updating the “Last Updated” date.

7. QUESTIONS?

If you have questions about our use of cookies:

MeritWP LLC
Email: [email protected]
Website: https://meritwp.com